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Five things live streamers in China cannot do

Revealing clothes? Sexy whispering? Seductive banana eating? Yup, all banned

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What is revealing anyway? (Picture: SCMP/Nora Tam)
This article originally appeared on ABACUS

Live streamers in China now have a dress code. Although the dress code is quite vague (as any parent knows, “revealing” can be a flexible concept), this is the first time that China's multi-billion dollar live streaming industry is facing more systematic regulations.

And as the country tightens the screws on popular entertainment, there are likely more rules to come. Here are some of the things live streamers in China have to avoid.

1) No naughty clothes

No revealing, transparent or tight clothes, nothing flesh-colored, no sexy underwear -- and definitely no sexy uniforms. Live streamers have to be careful about how they pick their wardrobe, according to new standards adopted by two Chinese administrative units (so far). But this rule only concerns women, of course – men are still free to dress up as hot nurses.
What is revealing anyway? (Picture: SCMP/Nora Tam)
What is revealing anyway? (Picture: SCMP/Nora Tam)

The new rules also stipulate that broadcasters should not wear clothes containing text or information prohibited by national laws and regulations. What does that mean? Well, we're guessing t-shirts with “Free Tibet” are a no-go.

2) No whispering

Some people like to get their kicks aurally instead of visually. Autonomous sensory meridian response (ASMR) can be described as a feeling of mild euphoria and tingling skin caused by certain sounds – and there’s a whole subset of live streamers dedicated to creating those sounds. Some tap on the microphone or use different objects to bring relaxation to their listeners. And some whisper.
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